Women of MoJo: Julie Green

If there is one thing we’ve learned, it’s that there are many misconceptions about women in the pest control industry. So while we could write a blog post about why women are a good fit for Mosquito Joe, we thought there were a few people who could do a better job. In our blog series the Women of Mosquito Joe, we highlight the incredible women that are a part of the MoJo family and why it is no longer a man’s world!

This month we’re introducing you to one of the gals from the corporate office of Mosquito Joe. Julie Green is our Marketing Manager, and is part of the team behind the fun branding, taglines, and fun advertisements you see about Mosquito Joe. Julie hails from the City of Oaks and is a graduate of Meredith College in Raleigh, NC. Her husband’s naval career brought them to the area, and boy are we happy it did. She’s been with the company since we signed our first franchisee and is one of our franchisee’s go-to girls when they need marketing help. She has a background in public relations, communications and franchising and is known to enjoy a good glass of pinot noir when she isn’t chasing her son Mason and the silliest mutt of all time, Lilly.

  1. What brought you to Mosquito Joe? My husband is active duty in the Navy and we received orders to Norfolk, Virginia in 2011. After welcoming our first son in 2012 I was looking for jobs and came across a job posting for a position with an outdoor pest control company I had definitely never heard of. When I came in to meet the team, I came home so excited about the opportunity. That was four and a half years ago and 0 franchises. Today, I look around and think about what a crazy ride it’s been that we’re in 31 states and have 120 franchisees. I’m immensely glad I followed my gut and took a chance on that start up…Mosquito Joe is one of the best decisions I’ve ever made.
  2. What is your role in the Mosquito Joe business? I am the Marketing Manager for MoJo! I manage our public relations, social media and the awesome brand you all know and love. My main role is to be a point of contact for franchisees when they need some guidance in the marketing world. When they leave training their support system doesn’t end – we’re on standby for any of their needs. We like to tell them we’re their own built in marketing team and I love working with them every day.
  3. Why is a Mosquito Joe business a good fit for women? The opportunity is a perfect fit for women on so many different levels. A lot of times women are pulled between home life and career life and MoJo gives the opportunity to do both because it’s a mobile business. There’s so much flexibility and you need that when juggling kids and work. Women also really relate to needing the service and are able to not only have that discussion, but also connect with our customers on an important level.
  4. What do you find most empowering about your job? I can truly say I never thought my career would take me into the world of bugs, but I love it. While it isn’t so much about the actual bugs themselves (although my vast knowledge of them is a fun party trick now), I love working for a brand and service that gives people the ability to get back outside. My family and I are always outside whether we’re grilling, playing with our son and dog or just enjoying a beverage on the patio so I’m as passionate about our service as I am the brand. Also, I get to work with business owners everyday who make a difference in their community and that makes me happy above all else.Getting to help people realize their dreams is pretty empowering. Everyday I work with people who taken a leap of faith not only in themselves but also our brand and I take that pretty seriously. My main goal is to make sure my franchisees succeed, and marketing is a big part of that.
  5. Who is your inspiration and why? I would definitely have to say my mom and my sister. Being raised by strong, independent women was a gift for me. I feel like so much of my ambition and drive comes from watching them throughout my life. My Mom and Dad gave me so many opportunities that allowed me to find my wings, but I also got to watch my sister achieve some pretty awesome goals before I even graduated from college. All of those combined made it impossible not to think I could do anything I set my mind to. We’re all adults now, but they continue to be my role models. My mom is now actually an owner of her own Mosquito Joe franchise (that’s how much we love MoJo!) and my sister is in the academia world and has dedicated her life to making other people’s lives better. They are the most hilarious, passionate women I know and I’m so thankful they’re not only in my life, but are required to put up with me for all of time!

Thanks Julie!  We’re so proud she is helping lead the charge when it comes to marketing efforts for Mosquito Joe. If you’re interested in the Mosquito Joe opportunity and being a neighborhood hero in your community we’d love to hear from you. You could be the next Woman of Mosquito Joe!

Back

Mosquito Joe Convention 2017: Rise Above the Rest

Our Fourth Annual Franchisee Convention took us south of the border to Cancun, Mexico! We decided to go big to celebrate our most successful year to date that included over 170 territories open across 30 states. We had a wonderful week sharing ideas, learning from one another, and welcoming new faces to the MoJo family. This year’s theme was Rise Above the Rest meant to not only celebrate our rapid growth but to set a goal of surpassing our competition and becoming the industry leader. It’s safe to say this was our best event yet with over 230 attendees!

CEO Kevin Wilson kicked off the event with his State of MoJo address to cover our progress as a franchise system so far and our goals for the coming year. Keynote speaker, Scott Stratten, discussed the impact that experiences with brands can have on people. He left the crowd inspired to bring the MoJo brand to life and make a difference in the lives of our customers through personality, kindness, and superior customer service.Mosquito Joe Convention - Group Photo

Throughout the week, franchisees attended a variety of breakout sessions in marketing, operations, and sales. These hour-long meetings offered franchisees the chance to learn about more nuanced topics in the mosquito control industry and specifically about the Mosquito Joe business model. New additions this year included an entire extra day of content and roundtable sessions that allowed franchisees to discuss a variety of topics in smaller groups and a more relaxed environment. This year we were excited to induct 5 franchisees into our prestigious Million Dollar Club, and they had the chance to sit on a panel in front of the system to give franchisees some fresh ideas and insight from the system’s top performers.

Of course, we couldn’t leave Cancun without having a little fun! We started the week off with a welcome cocktail reception and dinner on the beach, which gave everyone a chance to unwind after a long day of traveling. Our highlight event, the annual awards dinner and ceremony, was Thursday night. This was our chance to recognize some of our standout franchisees from the previous year while enjoying great food and even better company. We closed out the week with an electric beach party Friday night, allowing everyone to relax after an extremely productive few days.

At every Convention, we are amazed at the growth of this company, and this year was no different. Our franchisees are the reason Mosquito Joe is such a successful business. Thank you to all of our franchisees, vendors, and staff who attended this year’s event to make it so special.


Join Us in 2018!

It’s not too late to join the MoJo crew for 2018’s Convention, which will also be in Cancun! If you’re interested in franchising with Mosquito Joe, please visit our Franchise Information page and give us a call today!

We can’t wait to see everyone again next year!  In the meantime, stay tuned to this blog for regular updates throughout 2017 as we continue to make outside fun again.

Back

The Growth of a Franchise: Mosquito Joe Infographic

2016 was an amazing year for Mosquito Joe. We grew from 113 territories open and 220 territories sold in 2015 to 171 territories open and 278 sold in 2016. We ranked 128th on Inc. Magazine’s list of America’s Fastest Growing Private Companies along with ranking 1st in category and 26th overall in Entrepreneur’s Franchise 500. We are the fastest growing company in our field and are on the verge of becoming the industry leader. Of course, none of this would be possible without our franchise owners across the country. They are the heart of our business and help fuel our success each and everyday.

Join a Growing Franchise

And it’s not too late to join us for the 2017 season! There has never been a better time to invest in Mosquito Joe than right now. We still have availability in our upcoming training classes, so we can have you trained and fully prepared to launch your own business this summer! If you are interested in learning more about our franchise opportunity, please visit our Mosquito Joe Franchise Information Website and give us a call. We’d love to bring you into the MoJo family!

Mosquito Joe Franchise Growth

Back

Mosquito Joe Named Fastest Growing Franchise for 2017

Franchise Gator named Mosquito Joe a Fastest Growing Franchise for 2017 in conjunction with the release of its annual Top 100 list. The online franchise directory developed the rankings to help prospective franchisees identify top opportunities with strong growth potential that are also affordable investments for the average franchise buyer.

For 2017, Franchise Gator selected 50 Top Emerging concepts and 100 Fastest Growing concepts. Top Emerging franchises are identified as rising concepts with 60 or fewer units. Fastest Growing franchises are those experiencing rapid expansion heading into the new year. The Top 100 list was created to identify franchise opportunities with strong growth potential but that are also more affordable investments to help the typical franchise buyer discover promising brands they might not have otherwise found. “This year we identified 100 franchise opportunities for the Fastest Growing category,” said Eric Bell, General Manager of Franchise Gator. “In addition to their track record for building a solid customer base and gaining the trust of investors, the opportunities were selected based on the number of opening and operating units the franchise has had over the past several months.”

Mosquito Joe CEO, Kevin Wilson, added, “We’re going to continue to expand into new markets and increase our footprint. There’s no doubt that 2017 is going to be another strong year for us, from both a development and educational perspective. We’re excited to grow into new territories this year, and ultimately take the Mosquito Joe brand to the next level.”


If you are interested in learning more about the Mosquito Joe franchise opportunity, please visit our Franchise Information Page and give us a call! We’d love to chat with you, answer your questions, and get you on the path to joining the MoJo family.

Back

Mosquito Joe Ranks 26th on Entrepreneur’s Franchise 500

We got some great news this week that has 2017 off to a fantastic start. We are thrilled to announce that Mosquito Joe ranks #26 overall AND #1 in the Pest Control category on Entrepreneur’s 2017 Franchise 500! The Franchise 500 is the “first, best, and most comprehensive franchise ranking in the world,” and we are grateful and honored to be recognized so highly among such a distinguished group of businesses.

So, how is the Franchise 500 ranking created? Back in July of 2016, Entrepreneur reached out to franchisors across the country and asked each to fill out an online form and submit their Franchise Disclosure Document. After receiving 988 submissions, Entrepreneur’s editorial team began reviewing each one for certain data points. The franchisors were scored based on more than 150 of these points, and the 500 companies with the highest overall score were ranked as the Franchise 500.

Entrepreneur uses a formula of certain factors to determine the ranking: The Five Pillars of the Franchise 500. These Five Pillars include Costs & Fees, Size & Growth, Support, Brand Strength, and Financial Strength & Stability. Within those pillars are more specific factors such as growth rate, total investment, and financing availability. Throughout the 38 years of the Franchise 500’s existence, Entrepreneur has modified these factors to reflect what is most important to the franchising world at that time. For example, social media presence has become a factor as it gains increasing marketing importance. All companies, regardless of size, are judged by the same criteria to make the final ranking as objective as possible.

2016 was an amazing year for Mosquito Joe. We grew from 113 territories open and 220 territories sold in 2015 to 171 territories open and 278 sold in 2016. Our 127 franchise owners are the heart of our business and help fuel our success each and every day. But we’re just getting started! CEO Kevin Wilson says, “We’re going to continue to expand into new markets and increase our footprint. There’s no doubt that 2017 is going to be another strong year for us, from both a development and educational perspective. We’re excited to grow into new territories this year, and ultimately take the Mosquito Joe brand to the next level.”

A huge thank you to our franchise partners across the country for making Mosquito Joe such an incredible company. Their engagement and enthusiasm for the business make honors like this possible. Another thank you to the Mosquito Joe Corporate staff for providing world-class support that makes our franchisees’ success possible.

If you are interested in learning more about the Mosquito Joe franchise opportunity and joining one of the world’s leading franchise companies, visit our Franchise Information Website, and call us today. We can have you set up in time for spring and would love to have you as part of the MoJo family!

Back

How Small Businesses Can Give Back This Holiday Season

Today is Giving Tuesday, an official kick-off to the “giving season” that thrives between Thanksgiving and Christmas each year. It’s the perfect reminder that besides glistening snowfalls, jingle bells, and mistletoe, the holiday season is one of generosity! Charitable giving throughout the year is becoming more the norm for businesses (which is wonderful), but this time of year usually sees an increase in giving back from both individuals and companies alike. It may seem easier for large corporations with more resources to give back, but small businesses can make a huge impact on their local communities.

Just a little creativity and time can go a long way! Here are a few suggestions for ways that small businesses can give back this holiday season:

Holiday Food BankHoliday food drives – This is a great idea especially if your business already puts you out into the community interacting with your customers. Mosquito Joe of Baltimore, for example, partners with the Maryland Food Bank each year to donate canned goods to local families during the holidays. On top of their own donations, Mosquito Joe will ask their customers to leave canned goods on their doorsteps during a set period of time, which they will pick up and drop off at the food bank. This is a great way to give back that allows the customers and business to work together to help the community!

Volunteer as a team – Giving back doesn’t have to be in the form of money or food. Giving your time to a local organization is just as valuable. Having your employees volunteer as a team is a unique way to help those in need while facilitating team bonding! Consider volunteering at a local soup kitchen or food pantry, Habitat for Humanity, or gift-wrapping drive.

Donate a Portion of Sales – A simple way to make an impact with a local organization is to donate a portion of your business’ sales over a set period of time. If there is a charity near and dear to your business (or heart), choosing a recipient is fairly easy. If not, survey your employees to see which organizations mean the most to them. You can divide donations and even match those of your employees if you’re able.Toys for Tots

Toys for Tots – Toys for Tots is a charity run by the United States Marine Corps that collects unwrapped toys throughout the months of November and December and distributes them to children in need throughout local communities. We hold a Toys for Tots drive here in the Corporate office every year. Visit the Toys for Tots website to find information on your local branch and how you can get involved in making a difference for a child in need this year.

Adopt a family – Donating to charity can be difficult because you can’t usually see an immediate impact from your contribution. Adopting a family who needs assistance during the holidays is a wonderful way to see a personal and immediate result. You can make an even bigger impact by adopting a family as a business and contributing together! While there is no central organization responsible, simply Googling “adopt a family for the holidays” will bring up a list of organizations to partner with in your community. Many allow you to donate food, clothing, toys, and money.


While generosity throughout the holidays enhances the joy of the season, the giving doesn’t have to end come January. All of these ideas can be expanded beyond the holiday season to allow small businesses the opportunity to give back all year round. From all of us at Mosquito Joe, we wish you a safe and happy holiday season. May your days be merry and bright!

Back

A Season to Be Thankful For

At Mosquito Joe, we have a lot to be thankful for this week. This season we had 170 territories operating in 27 states which means we made more families mosquito free this year than we ever have. It also means that we welcomed many franchisees into the Mosquito Joe family and as we’re growing, we’re so thankful because these franchisees and our corporate staff make this the greatest company to be a part of. We took a minute or two to chat with our corporate office to see what their thankful for both personally and professionally. Some of the answers made us giggle so we thought we’d share with you!

What MoJo is Thankful For

MoJo Corporate Fun EventI’m thankful for the community that has embraced me at MoJo and VB/Norfolk and has made me feel like this is home.” Kyle Jones, Graphic Designer who relocated from the Chicago area this year!

My Family and Friends.  My Team.  My Health. I know…not creative, but true. Kevin Wilson, CEO

I am thankful for my job and that I work with an awesome group of people. Everyone here is so welcoming and helpful and I enjoy everyone I work with.  Thanks Mosquito Joe! Sharon Lerche, Operations Assistant

I’m thankful for my HouChevy the Monsterdini wine preserver that helps keep my weekday wine as delicious as possible so I don’t (always) have to drink the full bottle in one sitting 😉  I am also thankful for my dog’s ridiculous facial expressions. Someday I would like to make a coffee table book of them. If he could speak it may not be as entertaining, but since he has yet to learn English I have to caption what he’s thinking in my head. And he’s hilarious. Other things I’m thankful for include: seat warmers in my car, peanut butter M&Ms, the ridiculous things kids say, and the fact that everything is always on sale at Kohl’s. Always. As a company, I’m thankful that despite our fast growth we’ve continued to hire great people. And that I have a great parking spot.” Angela Paules, VP of Marketing

Tracey WillmottDavid Barrett and the CatsJayme Sabo PetsMcConnville Family at the Cubs

 

 

 

 

I’m thankful for old awkward photos like these that not only remind me of how amazing I was as a child but also give me a good chuckle when I need it. And yes, that’s a Buffalo girl in the making getting her chicken wing on. Tracey Willmott, Marketing Assistant

I’m thankful for Francis and Meechum. They are thankful for Thanksgiving because they love purrmpkin pie and mashed purrtatoes. David Barrett, Financial Analyst

I’m thankful for green traffic lights, the “Alarm 2″ feature on my bedroom clock, and my furbabies who moved 2,400 miles with me to join Mosquito Joe this year.” Jayme Sabo, Director of Marketing

I’m thankful for the Cubbies! And my family of course! Meghan McConville, Administrative Assistant

Julie Green with HusbandI’m grateful for supportive husbands who show up to Mosquito Joe commercial and photo shoots when your lead technician can’t make it at the last minute and you need a star. A day in the life of being married to a marketing gal! I’m also grateful that I’ve gotten to be on this crazy, wonderful ride with Mosquito Joe from day 1. I’ve had a front row seat watching this company grow from the first franchisee signing to the 120th and it’s been awesome. This team is the greatest and I love working with them every single day…well, most days 😉  Julie Green, Marketing Manager

 

We hope you have a wonderful Thanksgiving full of yummy food, warm memories and lots of laughter. If you brave the crowds for Black Friday, godspeed and happy shopping! If you prefer to lay back and do your shopping from home, give your local Mosquito Joe a call. Gift certificates make great stocking stuffers and are perfect for that person on the list that has everything! And of course, if you’re interested in the Mosquito Joe business opportunity, visit our website and we’ll be happy to chat with you. Happy Thanksgiving from our family to yours!

Back

Mosquito Joe Ranked Top Franchise for Veterans in 2016

Mosquito Joe was recently named a top franchise by Franchise Business Review in its 2016 Top Franchises for Veterans Report.

If you aren’t familiar with the Mosquito Joe opportunity, you might not know we began as a mom-and-pop mosquito control business in 2010. Franchising began in 2012, so in just a few short years, we’ve grown to become an industry leader with over 168 franchise locations open nationwide.

Franchise Business Review, a national franchise market research firm that performs independent surveys of franchisee satisfaction, provides the only rankings of franchises based solely on actual franchisee satisfaction and performance. Mosquito Joe was among 158 franchise brands, representing over 22,000 franchise owners, that participated in Franchise Business Review’s research. Of the 22,000 franchisees, approximately 2,500 are veterans. Mosquito Joe franchisees were surveyed on 33 benchmark questions about their experience and satisfaction regarding critical areas of their franchise systems, including training & support, operations, franchisor/franchisee relations, and financial opportunity.

Mosquito Joe scored higher among military veteran franchisees than other brands surveyed in their overall satisfaction including areas like Franchise Community and Financial Opportunity.

COO and Veteran Brian Garrison

“We feel vets bring the right set of experiences and work ethic to our business. Veterans coming through the pipeline look at the other vets in our system, and it resonates with them. We can look veterans in the eye and say, ‘We understand that you don’t have any experience in the private sector, but we can be a backstop for you as you make the transition,'” says Brian Garrison, Chief Operating Officer of Mosquito Joe. Brian is one of our corporate employees (pictured right, with his family) that is a veteran. Brian retired in 2012 after serving 22 years in the Navy.

“Many franchisors are recruiting veterans because they realize that military experience, in addition to fostering traits including integrity, honor, and commitment, imparts many skills that successful franchise owners have,” says Eric Stites, who is CEO of Franchise Business Review and was a First Class Petty Officer with the US Navy. “Since the number of franchise options can be overwhelming, it’s important to look closely at what veterans who are in franchising say about their experience.”

Our corporate office is located in Hampton Roads, VA and that is the home to not only the world’s largest naval base, but multiple other bases for every branch. Not only do we live among veterans in Virginia Beach, but we work among them and their family members too! A large portion of the Mosquito Joe Corporate staff is either a veteran themselves or is related/married to one. Check out our unofficial spouses’ club below!

Mosquito Joe Veterans

There are times when the words “Thank you” don’t seem big enough to encompass the gratitude we hold for people and their actions. Happy Veteran’s Day to all those who have served and continue to serve. You are in our thoughts on Veteran’s Day, and every day.

Back

Women of Mosquito Joe: Tiffany Farmer

If there is one thing we have learned it is that there are many misconceptions about women in the pest control industry! So while we could write a blog post about the pest control industry and why women are a good fit for Mosquito Joe, we thought there were a few people who could do a better job. In our blog series the Women of Mosquito Joe, we highlight the incredible women that are a part of the MoJo family and why it is no longer a man’s world!

This month we chatted with Tiffany Farmer of Mosquito Joe of New Orleans. After speaking with a Mosquito Joe franchisee who just happened to be their neighbors, Tiffany and her husband Terry decided it was the perfect fit. Some say the mosquito is the state bird of Louisiana so Tiffany felt a strong urge to protect herself and her family, but also her community.

What is your role in the Mosquito Joe business?

My role in the business is running the day to day operations. I get the technicians ready and on their routes, then I take the calls and answer questions and sign customers up. You could say I do it all…except spraying 😉 

How do you balance this with your family or home life?

The balance between home and work life is pretty easy. I work from home, so that makes it simple for me. I set a time of day when work is done and then I switch over to family. You have to find the right balance that fits for you, and thankfully Mosquito Joe is the perfect balance for us.

When considering opening your own business, why did you choose Mosquito Joe?

I choose Mosquito Joe because it didn’t feel like just another franchise, it felt like a family. To me, family is the most important thing so why not work with family and make a living? It’s really fun for us and was definitely the right choice. 

There are often misconceptions around the pest control industry and in particular with women working in that industry (that it’s dirty, etc.); what are your thoughts on those?

I do not find the pest control business to be dirty. Everything from our van and the way our technicians provide the service is so well organized that it doesn’t FEEL like pest control.  This brand is awesome because no one likes mosquitoes, we get rid of them, and more importantly we get to make outside fun again for families.

We’re so proud Tiffany and Terry are a part of the Mosquito Joe family. If you would like more information about Mosquito Joe of New Orleans and their mosquito treatment services in Louisiana, be sure to check out their website and read more about what they offer. And if you’re interested in the Mosquito Joe franchise opportunity, we’d love to hear from you. You could be the next Woman of Mosquito Joe!

Back

Become a Southern Star with Mosquito Joe in Birmingham, AL

Birmingham, Alabama is known for a lot of things. Not only is it the largest city in the state, but it was also the hub of the civil rights movement in the 1950s and 1960s, is the home of America’s first Veterans Day celebration, and contains the world’s largest motorcycle museum. You probably know it for sayings like “Roll Tide!” as it’s home to the most dominant collegiate conference in the country (queue the debate!), or maybe its southern charm. Even Southern Living Magazine is published out of Birmingham, But, did you know it also holds a spot on the list of top 50 worst mosquito cities in the country? And since it’s right in the heart of the hot and humid southern United States, that isn’t likely to change any time soon.

Birmingham has huge potential as a Mosquito Joe location for several reasons. First of which is that our primary target (mosquitoes) thrives there, and demand for mosquito control is high. The long summer season works in a franchise owner’s favor as well by allowing more servicing and brand awareness time. Second, while there are competitors in the area, Birmingham offers a great opportunity to stake a claim in the mosquito control industry with Mosquito Joe. Having competitors means that residents in the area are already familiar with the general idea of mosquito control, which means that a franchise owner can spend less time at square one building awareness and more time differentiating Mosquito Joe from the other companies by proving the superiority of the services.

If you are interested in a Mosquito Joe franchise, there is no better time to invest! We are in the midst of scheduling our monthly training programs for new franchisees, otherwise known as MoJo University. This week-long comprehensive program takes new franchisees through all facets of owning a Mosquito Joe franchise including operations, marketing, finance, and more! These classes begin in October and run once a month through April of 2017.  New franchisees attend MoJo University on a continual basis as they join the system, so there is plenty of time to complete the training and open for the 2017 season!

On top of being able to attend an upcoming training, investing in a Mosquito Joe franchise now will allow you to attend our Annual Franchisee Convention this January! Convention gives us a chance to gather together for a few days in one place as a Mosquito Joe family. We spend time learning from one another, meeting new franchisees, sharing experiences, creating ideas, and celebrating our success. It’s a great opportunity to dive in head first and learn as much as possible before you open for business.

Lastly, this year is an especially great time to take action due to a higher than normal demand for mosquito control services as concerns about Zika virus spread. While we are not experts in the virus, we are experts in mosquito control, and are proud to be an added defense against mosquito-borne illnesses for homes across the country. With dozens of locally acquired cases nationwide and almost 30 cases in Alabama alone, Zika virus is sure to be top of mind for a lot of customers for a long time.


We are incredibly proud of our growth as a company over the last five years. This year, Mosquito Joe has over 165 territories open, over 270 territories sold, and 120 unique franchisees in 28 states. We ranked 128th on Inc. 5000’s list of Fastest Growing Private Companies in America and are just getting started! If you are interested in the Mosquito Joe franchise opportunity, please visit our franchise information page and contact us. We’d love to answer your questions and get you started on the path to becoming a franchise owner!

Back